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The Resurgence Of Secure QR Code As A Marketing Tool

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  The use of QR code has peaked extensively over the years. Especially after the pandemic hit the world, the adoption and utilization of touchless technologies including QR codes skyrocketed globally. As per a research report, 83% of respondents agreed to use QR code due to COVID-19. While it is true that the 2020 pandemic boosted the QR code usage around the world, the advancements in this technology has also a lot to do for its popularity. It was only a decade ago that marketers were of the belief that the QR code tech was unreliable. But the year 2021 saw the resurgence of QR code with the development of trusted solutions such as the secure QR code generator . There were many companies who were integrating QR code into their business operations, whether it was in a major way or as a mere marketing campaign. There was one UK-based marina group that used QR code tech as an integral system to capture as many as 900 customer signups. In this blog, we will delve into this cas...